Goodness May is the creative studio of London-based freelance designer, Emily May Hopgood. Specialising in illustration, print and product design, Goodness May collaborates with brands across a range of different categories; Greetings & Stationery, Home & Giftware, Kids & Education, Fashion & Lifestyle.

Design Services

  • Versatile Illustration

  • Repeat Print & Pattern Design

  • End to End Product Ranges

  • Product Development

  • Creative Mood-boarding

  • Researching Concepts & Ideas

  • Design & Product Strategy

  • Trend Forecasting

  • Colour & Print Direction

  • Style Guides

  • Design Consultancy

Don't be shy, say hello!

hello@goodnessmay.com

Selected Clients

  • Paperchase

  • Jellycat

  • WHSmith

  • In Real Life

  • Cath Kidston

  • Disney

  • Urban Outfitters

  • The Smiley Company

  • Curi.o.city

  • Oxybul

  • TfL

  • Norli

  • Willsow

  • Tesco

  • Target

  • Wallmart

  • Aldi